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Church Disrupt 

Background 

In 2018, Pushpay launched a physical conference (The Pushpay Summit) that was designed to delight their current customers, reach new customers, and help position them as a thought leader in Church Technology. The event was a wild success reaching more than 1,300 attendees each year; however, after two years, it became increasingly difficult to measure the return on investment and justify the cost of the event overall.

In 2019, Pushpay reached out to Clever and kicked-off  discussions to convert their physical conference into a virtual conference, reaching more people, for less money, with a trackable and manageable return on investment.

In the spring of 2020, Church Disrupt was born with the vision to help church leaders Rethink Methods, Champion Change, and Fuel the Vision

21,923+

Conference Registrants

 

10,500+

Marketing Qualified Leads

85%

Decrease in Lead Cost

Services Provided 

  • Conference Branding
  • Marketing Asset Creation (300+ individual graphics)
  • Lead Generation Strategy
  • Ad Spend Strategy
  • Motion Graphics + Title Package Creation 
  • Speaker Selection, Relations, and Administration 
  • Video Capture (Individual Talks + Hosting Segments)
  • Post-Production + Editing 
  • Streaming Services

 

The Results

  • 21,923 Conference Registrants 
  • 13+ hours of content created for Pushpay University
  • Cost per Lead decreased by more than 85%
  • 10,500+ Marketing Qualified Leads
  • Conference paid itself off within 5-months 

About Pushpay

Pushpay is a faith-based company located in Redmond, Washington that builds world-class giving and engagement solutions to help organizations grow their communities. They primarily specialize in Church Giving Solutions, Church Apps, and Church Management Softwar

Visit their website →

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